One thing about blogging where my tag line is exploring possibilities is, well, actually exploring possibilities. Since starting to blog I see things in a slightly different light. I question interactions, events, dreams and possibilities – could this be a blog post? I have pushed myself to try new things and question my limiting beliefs. I am not getting stuck in perfectionism. I am sending my ideas and projects out to the universe. They might not be perfect (would they ever be?) but I am ready to let them go.
So long story short this leads me to my latest adventure. Podcamp! Direct quote “Podcamp is an ever-changing, community guided event offering a level playing field for all those wishing to share their digital life experience”. Some of the sessions offered were: YouTube like a Pro; Growing Fresh Content; The Importance of kindness in the Digital World; Mobile Game Streaming 101; Content Chaos: Building Your Brand through Constant Experiments; Marketing Trends to Watch for in 2017 and Responsible Scheduling. It was an all-day event – FREE. Yes you read that right.
One take-away was to explore YouTube as a social media platform. Would it help me get my message out there? Is what I have to offer YouTube worthy? These questions lead directly to the next session I attended which was Content Chaos: Building Your Brand through Constant Experiments. A young man told his story of using different social media platforms (a few I had never heard of) to get his message/product out there. Some succeeded and other didn’t. He said you have to weigh the risk, know your audience and that platform’s audience. He described the 70-20-10 rule. 70% of pushing your product in areas you know are tried and true, 20% is intermediate risk and 10% is high risk. But that high risk is worth it if you find you can move the idea to intermediate risk or it becomes tried and true. We have to continue to experiment and put ourselves out there – chaos is not necessary a bad thing. Don’t you think that was fate to have that session right after the YouTube session got me thinking of trying it as a social media!
Another session was on a local blog and his digital story. Wrangling WordPress was interesting as she talked about giving ourselves grace when we don’t know it all. The last session was on Responsible Scheduling which introduced us to a wide variety of scheduling packages from Hootsuite, Buffer, Social Juke Box and Post Planner. She explained the difference between scheduling and automation. Automation is content going out where you have no control over timing or even the content. Responsible scheduling is you pick what content goes out and when. If it is not relevant it doesn’t automatically get sent out and you don’t look like a fool.
I don’t live in a big city like Toronto, Calgary or New York, but we still have these events happening. Check out your area for PodCamp or WordCamp. You never know what will come up. It is all about pushing boundaries and trying new things. Or like one session said “constant experiments”. We don’t know what we are capable of until we try. So, be prepared I am going to start researching YouTube. I’ll keep you posted!
You can always start now !